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Why There’s More to a Good Twitter Account Than Just Follower Numbers

August 19, 2011 By

"The best way to use Twitter to the benefit of your organisation is to identify the people you need to communicate with, develop the tone of voice you want to use and initiate personal but professional 2-way conversations. This will maintain … [Read more...]

Filed Under: Behavior, Best Practices, elections, Marketing, News, politics, pr, president, public relations, republicans, Social Media, Strategy, Twitter

How Easy Do You Make It for Your Fans and Customers to Share Content?

June 29, 2011 By

"The news industry spent a lot of time behind the digital curve, beginning with online editions forbidden to scoop the print edition and prohibitions against linking to external content. But things are getting better, particularly when it comes … [Read more...]

Filed Under: Content, Marketing, News, Social Customer, ugc, user generated

How Easy Do You Make It for Your Fans and Customers to Share Content?

June 29, 2011 By

"The news industry spent a lot of time behind the digital curve, beginning with online editions forbidden to scoop the print edition and prohibitions against linking to external content. But things are getting better, particularly when it comes … [Read more...]

Filed Under: Content, Marketing, News, Social Customer, ugc, user generated

Facebook Playing Growing Role In Driving Traffic To News Sites

May 9, 2011 By

That was one of the key findings in a study issued by the Pew Research Center's Project for Excellence in Journalism. The study, an in-depth study of detailed audience statistics from the Nielsen Company, examines the top 25 news websites in … [Read more...]

Filed Under: Facebook, News, Social Media, traffic, Yes

Facebook Playing Growing Role In Driving Traffic To News Sites

May 9, 2011 By

That was one of the key findings in a study issued by the Pew Research Center's Project for Excellence in Journalism. The study, an in-depth study of detailed audience statistics from the Nielsen Company, examines the top 25 news websites in … [Read more...]

Filed Under: Facebook, News, referral, Social Media, traffic

The New Twitter – Looking at the New Advertising Platform on Twitter

November 27, 2010 By Leave a Comment

I'm just wondering how many people have recently logged onto Twitter, seen the blue bar at the top of their screen, read 'Pssst... the new version of Twitter is here' and thought 'oh yea, I'd heard something about that' and have clicked the try it … [Read more...]

Filed Under: News
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